An interactive educational program designed to help broiler operators ensure optimal coccidiosis control and maximum growth potential has been developed by Intervet/Schering-Plough Animal Health.

The program is currently available as a multimedia presentation on CD format and will soon be accessible by logging onto Intervet/Schering-Plough websites.

An introductory video explains the “Quadrants of Performance,” a concept that helps producers understand how coccidiosis-control programs work, their impact on coccidial cycling and how late coccidial cycling can affect other important diseases such as gangrenous dermatitis.

The program contains a section that covers the scientific background behind the Quadrants concept, including video interviews with prominent poultry researchers, as well as a close-up look at the real-life experiences of growers using strategies featured in the program.

Some of the specific issues covered in the program include how used-versusnew litter affects the development of immunity, the impact of coccidiosis on performance and how to improve coccidiosis control during summer months and in smaller birds. The use of light to enhance the efficacy of coccidiosis vaccination, how to manage anticoccidial resistance and the importance of timing coccidiosis challenges in growing birds are other topics covered.

“We wanted to detail the latest findings in broiler nutrition, immunology and physiology, and how they relate to coccidiosis control. But we wanted to do that in a way that was comprehensive yet easy to grasp,” says Marcelo Lang, global poultry marketing director at Intervet/Schering-Plough Animal Health. The program features easy-to-follow graphics and runs on virtually any PC. It is currently available in English only, but a Spanish version will be introduced in the future. For more information, contact your Intervet/Schering-Plough Animal Health representative.

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